Our expertise:
Marketing, Sales & After Sales

Your four steps to sales success

Client Journey

Transparency and continuously generated knowledge are prerequisites for creating the necessary competitive advantages.

A successful customer interface is one of the most relevant levers for your company’s success. At FourManagement, a holistic view of marketing and sales is important to us, because only with the most comprehensive knowledge possible about the market, customers and competition can sales methods be optimally aligned.
We have compiled the typical approaches of a holistic view along our Client Journey.

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Phase #1

Understand

Develop the most comprehensive market, competitive and customer understanding possible as the basis for your sound sales planning.

→ to Phase #1

Phase #2

Plan

Based on your comprehensive knowledge (Understand) and strategic guidelines, you generate your medium-term planning, budget planning and rolling forecast.

→ to Phase #2

Phase #3

Sell

In market development, you will carry out customer-specific acquisition planning based on the planning goals, which should lead to the order via offers.

→ to Phase #3

Phase #4